TikTok has reshaped the digital content landscape. With over 1.5 billion monthly active users (Statista, 2025), it’s clear that the demand for video-first apps is stronger than ever.
If you're an entrepreneur or startup looking to build a TikTok-like app, success lies in understanding features, monetization, and technology deeply.
The Opportunity in 2025 for TikTok Alternatives
Apps like TikTok are proof that video is the king of content. In fact, according to SensorTower, video-based platforms are among the top-grossing mobile categories.
Your TikTok clone can thrive if it targets specific niches, offers creator-friendly monetization, and includes viral-worthy features.
Features to Include in a TikTok-Like App
Front-End Experience
High-quality video tools
Video reply options
In-app audio search
Viral distribution via other platforms
Engagement-driven updates
Backend Control Tools
AI-Based Content Moderation
Dashboard for engagement data
Manage ad placements and gifts
Developer Note: Avoid overwhelming users with clutter.
Top Revenue Strategies for Video Apps
Revenue generation is a key consideration.
1️Ad-Based Revenue
Video ads offer high ROI in this format
2️ Subscription Models for Creators
Add subscription tiers for fan clubs
3️ Coin-Based Gifting System
Platform earns a cut per transaction (usually 10-30%)
4 In-App Influencer Marketing Hub
Offer brands data and insights Visit our website to drive campaigns
Pro Tip: These monetization models can work together to maximize revenue.
How to Get Creators on Board
The success of your app hinges on the creators you attract.
Proven Ways to Onboard Creators
Offer better viral growth strategies revenue share than TikTok
Launch a Creator Fund
Empower creators to manage their audience
Verify early creators, feature them on the home feed
Industry Data: Visit our website Creators want more than just video content recommendation system exposure they want earnings and control.
Recommended Technologies for TikTok-Like Apps
Frontend Technologies
Reduce cost and increase speed
For performance-critical native apps
Scalable Backend Solutions
Fast development cycle and community support
MongoDB or PostgreSQL
Streaming and Storage Tools
AWS or Google Cloud
Supports real-time processing
Live streaming and video chat
Tech Tip: Low-latency streaming and efficient storage are key for engagement.
What You Need to Stay Compliant
GDPR & CCPA compliance is non-negotiable
Automate detection of unsafe content
Protect creators and their content
Development Costs in 2025
App Building Phases
MVP: 3–5 months
Take your time with scaling features
Cost Estimates
Basic Version: $30,000–$50,000
Advanced Version: $80,000–$150,000+
You can reduce cost by using a white-label TikTok clone solution.
Real-World Examples to Learn From
Clash: Built around tipping and engagement
Zigazoo: Heavily moderated and safe
Triller: Popular among Launching a creator-friendly short video app artists and entertainers
These show that there’s no need to beat TikTok just innovate in new ways.
Wrapping Up
With features, monetization, and a solid tech base, you can replicate and even improve on TikTok's model.
Define your audience
Make your app fast and reliable
Design with creators and users in mind
Let’s Build Yours
Looking to launch your own short video app?
Partner with OyeLabs, a leading TikTok clone development company.